SEO Agency Services
“increased website and brand performance, leading to record growth for our business.”
Sean Nolan,
Owner of Union Martial Arts
A SEO Marketing Agency
👉 Focused on sales and lead generation
👉 Delivers long-term brand growth
Get More Consumer Generated Traffic to Your Website.
“In the matter of just a few months, we went from landing on Google and Bing’s 4th of 5th page to the very 1st page.”
Paul Engle, Owner of ‘Cuda Powersports
StartUp SEO Traffic
What We Do
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Optimization
We’re not a one-trick pony. We provide full service SEO from on-site, off-site, Brand PR, CRO, and best-in-class content marketing that gets REAL RESULTS.
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Content
We strive to create and distribute to your audience best-in-class content that is fully optimized for SEO and “Humanized” for consumer engagement.
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Digital PR
We elevate SEO and branding to an elite level with our unique trio of strategies: targeted link building, dynamic press release distribution, and influential podcasting.
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CRO
Sure, we’ll get you impressions, improve Google rankings, grow website traffic. With website CRO: our primary focus is getting you new customers.
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TRANSPARENCY
We provide real-time access to your analytics, roadmap,, and project management so you can login at anytime and check on your campaign performance.
Why SEO at SpearPoint?
Get Found
We Attract high-intent website traffic through our precision-targeted SEO techniques, ensuring your brand stands out in the crowd.
Get Remembered
Engage and captivate consumers with our innovative content marketing strategies, creating memorable experiences that keep your brand top-of-mind.
Get Chosen
Establish and nurture trust. When consumers are ready to make a purchase, they’ll turn to you - the brand they know and trust.
Jesse McFarland, Founder
SEO Agency in Denver, Colorado
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SpearPoint Marketing LLC is a trusted SEO agency in Denver, Colorado, dedicated to helping businesses grow through expert search engine optimization. We go beyond traditional SEO by integrating content marketing and digital PR strategies that enhance your brand’s online presence and authority. What sets SpearPoint apart is our commitment to transparency and tailored strategies—our clients benefit from a flexible, data-driven approach focused on delivering real ROI. With deep expertise in the Denver market, we ensure that our clients not only reach but resonate with their target audiences, driving lasting growth and measurable results.
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Jesse McFarland, founder of SpearPoint Marketing, has over 17 years of specialized experience in SEO, making him a leading force behind our SEO agency in Denver, Colorado. His extensive background spans multiple industries—fitness, healthcare, legal, SaaS, media, ecommerce, and startups—where he has built a reputation for crafting data-driven, results-oriented SEO strategies. Jesse’s expertise includes local search optimization, technical SEO, keyword strategy, and targeted link building, all aimed at driving measurable ROI. His approach prioritizes transparency and flexibility, ensuring clients receive personalized, impactful SEO solutions that align with their growth goals. With Jesse at the helm, SpearPoint Marketing is committed to elevating clients’ online visibility and success.
Our SEO Process:
1. Goal Setting:
Establish KPI Goals for Campaign
Identify Ideal Customer Profile
Identify and Analyze Competitors
Integrate Tools: Hubspot, Google Analytics, Keap, Unbounce, etc.
2. Keyword Research:
Identify & Prioritize Keywords Based on Intent:
High: Home & Core Pages
Medium: Products or Service Pages
Low: Thought Leadership (Blog/Article Content)
3. On-Page SEO:
Map and Optimize Keywords on Each Page:
1 Focus (Primary) Keyword
Secondary Keywords
Geo Location (International, National, Regional, City)
4. Technical SEO:
Site Navigation
CTA Optimization (Leads, Opt-Ins, Events)
Website Performance
Loading Time, Site Speed, Server Errors, etc.
5. SEO Blogging:
Research Based & Content Gap Topics
Thought Leadership Content
1,500-3,000+ Words Using AI and Human Collaboration
Custom Images + Optimization
6. Content Distribution:
Create Engaging Posts for Your Ideal Customer on:
LinkedIn
Facebook
Google Business Profile
7. Link Building:
Strong Internal Linking Structure
Create Sharable Content (Blogging, Custom Images)
Build 3rd-Party Directory, Citation, and Review Sites
Guest Posting, Press Releases, Podcasting
8. SEO Metrics:
Goal Metrics (Leads, Conversions, etc.)
SEO Growth Metrics:
Keyword Rankings
Organic Website Traffic & Impressions
Free DIY SEO Resources
Looking for some FREE DIY SEO?
We got you covered…
Simple SEO Metrics
Local SEO
SEO & AI
Link Building,
More… Click below!
Need Convincing?
Get a Free SEO Audit
✓ Keyword Research
✓ Competitor Analysis
✓ SEO + Website Audit